You Know The Drill is a termly newsletter that has been established by IDC. It is aiming to animate the dialogue between IDC and its partners and clients.

HOW A MINING ENGINEER'S INVENTION MADE POP SINGERS ALL SOUND THE SAME

From 1976 through to 1989, Andy Hildebrand worked for the oil industry, interpreting seismic data. By sending sound waves into the ground, he could detect the reflections and map potential drill sites – in effect, using sound waves to find oil underground.


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